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Analyzing IRI Data Delivers Marketing Insights

By Don Phipps, CEO and Founder, Applied Marketing Research Pie Chart...

Product Clinics for Exurban, Low Incidence Populations

By Don Phipps, CEO and Founder, Applied Marketing Research Product Clinic...

Applied Receives Cybersecurity Client Recognition for Global Study

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Welcome to Applied Marketing Research

Applied Marketing Research, Inc. is the place to come for information and actionable results that will insure customer satisfaction and help your business succeed. A full-service market research firm, Applied was established in 1993. Applied’s staff excel in the process of global marketing research and customer marketing. Applied researchers respond quickly to client needs for information and are totally committed to high quality research and systems. Combined with practical hands-on experience in marketing and sales management, Applied offers a unique blend of theoretical and real-world expertise.

Types of Research and Studies:

Applied provides quantitative and qualitative marketing research services including:

Specific types of studies performed:

Industry and Client Experience:

Applied has completed both business-to-business (B2B) research and business to consumer (B2C) research for many Fortune 500/Global 1000 companies across an array of industries. These industries include advertising, energy, packaged goods, lawn and garden, non-profits, beverage, automotive (and after-market parts and products), transportation and distribution, computers, mobile devices, software, animal science, agribusiness, food service and restaurants, education, entertainment, financial services, insurance, healthcare, and construction.  Our clients include John Deere, Colgate Palmolive, Coca Cola, Microsoft, Toyota Motors, Honda Motors, Pfizer, H&R Block, Toshiba, Hewlett-Packard, Canon, Yamaha, Sprint, ConocoPhillips, British Petroleum (BP)/Arco, Union Pacific Railroad, ITW Professional Brands, YRC Freight, and Hallmark.

Contact us at 1.800.381.5599 or